About Us

Travis published his first children’s book, The Knitting Chicken, with illustrator David Buist. Shortly after, his son’s first grade teacher provided him a list of sight words to work on at home. Travis created a game in order to keep his son’s interest. That game helped his son retain the sight words taught to him at school and improved his reading score! Travis worked with art designer PJ Day to create the SpellCasters VS series. With a children’s book and educational game, and a desire to create more, Zarfling Platoon was stood up with a mission!

What is a Zarfling?

A Middle Eastern word for what was originally made of ornamental metal, a zarf is a holder for a coffee cup without a handle. Today you know it as that cardboard sleeve allowing you to hold your hot cup of joe! After serving ten years in the US Army with three deployments under his belt, Travis spent quite a few evenings reading and writing in coffee shops in Austin, Texas. Creativity proved to be cathartic. He was able to complete that first children’s book he wrote from when he was stationed at Fort Hood! Now he and those in the platoon are known as Zarflings. The mission of Zarfling Platoon is to create children's books and educational games to hold the imaginations of elementary age kids!


Travis Blair - Founder

Likes: mustard, yard work, cold brew coffee
Dislikes: raw onions, pennies, mismatched socks


Dave Buist - Chief Eggsperience Officer

Likes: hockey, beer, terrible movies
Dislikes: sea food, coffee, pineapple on pizzas


PJ Day - Chief Lore Officer

Likes: ice cream, creating music, Tasty Kakes cupcakes
Dislikes: squishy foods, laundry, unnecessary drama


Wouter Goedkoop - Cartographer

Likes: cooking, beer, cinema
Dislikes: oysters, intolerance, laundry detergent commercials



Likes: surfing, reading, mechanical pencils
Dislikes: mushy avocados, centipedes, skiing in the rain